Pay-per click
The biggest part of digital marketing is e-commerce, which allows businesses to sell their products and services directly to people online. Digital marketing strategies like SEO, social media ads, email marketing, and content marketing bring traffic to e-commerce sites, thus increasing visibility, engagement, and sales. They help in the generation of brand awareness, providing personalization in shopping, and targeting specific audiences. The way a business can reach its customer and dominate the highly competitive online marketplace is by integrating e-commerce with digital marketing. It is a form of e-commerce that enables a business to grow its customer base effectively.
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